Publications

  • Arun Kumar Kaushik

    Destination brand experience and visitor behavior: the mediating role of destination brand identification

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  • Arun Kumar Kaushik

    Investigating consumers’ adoption of SSTs – a case study representing India’s hospitality industry

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  • Arun Kumar Kaushik

    Achieving destination advocacy and destination loyalty through destination brand identification

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  • Mahima Gupta

    Consensus Building Process in Group Decision Making—An Adaptive Procedure Based on Group Dynamics

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